The Vibe
Viva La Juicy Noir embodies the woman who is dangerous in a good way. She likes her eyes smoky and her lips rouge. Unapologetic, she takes risks and gets rewarded. This is the fragrance she leaves a lasting impression with — every time.

First Impression
Succulent ripe berries and mandarin open with the recognisable Viva La Juicy character — but richer and more intense here, with a depth in the opening that signals this version means business from the first spray.

At the Heart
Gardenia, honeysuckle, and jasmine create a lush, gourmand floral heart that is the signature of the Noir line. The gardenia in particular is heavier and creamier than the classic honeysuckle combination — more presence, more drama.

Staying Power
Caramel, vanilla, amber, and a sultry hint of sandalwood form a base that highlights the Viva La Juicy DNA while adding a deeper, more nocturnal warmth. It's long-lasting and gets progressively warmer as the evening goes on.

Wear It When
Night outs, date nights, evening wear throughout the cooler months. At 100ml, this is sized for a woman who has already made Noir her evening signature and doesn't want to be caught without it.